New Audiences Initiative title – All the Beauty and the Bloodshed

access>CINEMA is happy to announce that the acclaimed and award-winning documentary All the Beauty and the Bloodshed is the next film being supported under the New Audiences Initiative (NAI).

Laura Poitras’ Golden Lion winning documentary chronicles the life and work of artist Nan Goldin. Since the 1970s, Goldin has been an acclaimed photographer of NYC’s LGBT and new-wave communities. Following her own battles with addiction, she has devoted recent decades to activism – in particular efforts to address America’s opioid crisis. The film follows her years-long efforts to hold the Sackler family – owners of OxyContin manufacturer Purdue Pharma – to account. Poitras documents how Goldin and her fellow activists took their fight to the prestigious museums & galleries that accepted many millions of dollars in donations from the Sacklers.

All the Beauty and the Bloodshed is a vital piece of documentary filmmaking: a portrait of an extraordinary artist and an urgent rallying cry for justice. 

The film is available for one-day screenings from late February.

The New Audiences Initiative (NAI) is aimed at providing additional audience development support for network sites, focusing on one new release per quarter.

Sites screening the film are eligible to apply for €100 in additional marketing funding from access>CINEMA. The funding can be used to promote a screening via your marketing and social media channels.

A tailored marketing kit – including additional audience insights and advice – for this film is now available for all access>CINEMA venues along with social media assets – including graphics for Instagram, Facebook and Twitter – tailored and edited for each individual venue & club screening this title.